After editing the first draft of my music video I decided to ask a range of people from my target audience what they would improve about it. Before I did this, I went through the production and looked at what I thought would need improvement so that I could plan my questions for the feedback based upon what I thought. In the lesson that followed, the whole class watched my music video and a questionnaire was created based upon my own initial critiques.
The verbal feedback that was given from my peers was very useful when it came to me being able to make improvements to my music video. The common improvements were that I needed to re-film the bench scene with both Faye and Mark there on the same day, due to the fact that it had been filmed on two different days and that made it impossible to fit when it came to the editing. In addition to this, the video also appeared to be very blurry to begin with so I had to go back to the video and edit it to sharper and therefore, clear up the picture so that it was easier for the students to watch and to see what was happening in the video. Furthermore, they advised me to change a couple of the shots as they were similar in having Faye walking in front or towards the camera so to improve this,I filmed a few more scenes in the studio at Landau with Faye singing the song in front of the microphone. I added a range of shots for this including a close up and then a zoom showing Faye's lips singing the song and therefore personalising the video even more to her as she was acting as the artist for it.
After taking all of this feedback into consideration I re-filmed what was needed and then re-edited the final draft of the video and uploaded it to YouTube. This time the class watched the video again but they were given a generic questionnaire that everyone used for their feedback. This feedback has allowed me to reflect upon what I would change, should I ever make a music video again. Here are a few examples of the feedback I received:
In addition to this, after much research and consideration, I produced my first drafts of my print products - CD cover, digipak and magazine advertisement. The same process was repeated and the students sat round the table at the front of the class and were handed a copy of my print products to look at them and give me improvements to do if they found any. From their feedback, it became apparent that my CD cover looked very similar to Adele's 21 album cover (whom I had looked at during my research).
Also, there was a lot of 'dead space' on the front cover of the CD. Following this, I went back onto Photoshop and I carried on creating different edits for my print products in order to get them to a high standard and make them unique to my music video. To eliminate the high amount of dead space that there was on the CD's front cover, I filled some of it with adding the artist's name and also the title of the song was changed into a larger size to take up some of the room. The picture that is on the front cover of the CD is a mid/long shot of Faye when she is walking towards the camera in the music video. I used this shot as it shows a full shot of Faye so it would stand out to people who would buy the CD, the artist is distinguishable from the front cover straight away when you see it and also they would recognise her as it is a shot from the video itself.Afterwards, the same process happened for a final time and this time, theyhelped me decide on my final products.
No comments:
Post a Comment